To personalize your toolkit, which best describes your current level of business?

Under $20k / month

Over $20k / month

Over $100k / month

I’m just getting started

When your ideal client sees your offer, what’s their first reaction?

Ooh, I need this now!

Interesting, but I’m not sure it’s for me.

I don’t totally get what this solves.

Wait, what exactly do you do?

How often do your best-fit clients tell you your offer feels “like it was made for me”?

All the time — it’s dialed.

Sometimes, but not consistently.

Rarely — still tweaking the fit.

Never — I think my messaging is off

Which best describes your current offer positioning?

I'm the 'Go-To Authority' in my space and clients seek me out.

I blend in (even though I get better results than others.)

I’m still trying to prove my value.

My offer feels unclear—even to me.

When you post or email, how many reach out ready to buy?

Frequently — my message activates demand

Sometimes — if I nail the post

Rarely — I get engagement, but not buyers

Never — I feel invisible or ignored

Which phrase feels most true about your messaging?

It sparks “holy sh*t, they’re talking to me” moments

It’s clear but maybe too “educational”

It sounds smart… but doesn’t sell

I’m still figuring out what to say

How would you describe your premium client attraction?

They come Pre-Sold — no convincing needed

They’re interested, but need a push

They need lots of explanation

My audience just isn’t moving

Do your clients consistently get transformational results?

Yes — my method is proven and scalable

Sometimes — depends on the client

Not consistently — I'm still iterating

My offer is new or untested

Which best describes your delivery experience?

My clients get repeatable results at scale

It works, but it's messy or inconsistent

I deliver well — but it drains my time

I'm still developing the full process

What happens after someone buys from you?

They rave, refer, and re-up

They’re satisfied, but I lose steam delivering

I lose steam delivering

They often ghost or don’t finish

Which thought resonates most right now?

“It’s working… but it should be working way better.”

“My clients love my work, but growth still feels slow.”

“I’m stuck being the industry’s best-kept secret.”

“I’m just not sure where the disconnect is.”

They say, 'I need this!'

They think, 'Looks interesting...'

They ask, 'What is this?'

All the time

Sometimes

Rarely

I'm the 'Go-To Authority' in my space and clients seek me out.

I blend in (even though I get better results than others.)

I feel like I’m still trying to prove my value.

Often — my message activates demand

Sometimes — I get engagement, but not buyers

Almost never — I feel invisible or ignored

It sparks holy sht moments where people feel like you are speaking directly to them.

It’s clear but maybe too educational & does not sell

I’m still figuring out what to say

They come Pre-Sold — no convincing needed

They’re interested, but need explaining & a push

My audience just isn’t moving

Yes — my method is proven and scalable

Sometimes — depends on the client

My offer is new or untested

My clients get repeatable results at scale

I deliver well — but it drains my time

I'm still developing the full process

They rave, refer, and re-up

They’re satisfied, but I lose steam delivering

They often ghost or don’t finish

My offer doesn’t stand out enough.

Leads engage, but few convert.

I’m the best-kept secret in my niche.

I’m still selling 1:1 instead of at scale.

We've Found Your Unique Demand Gap!

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